About the Client

Kampaay is a fast-growing platform that simplifies corporate event
planning, offering companies a seamless digital experience to organize
events—from small team-building sessions to large-scale brand activations.
Their goal is to bring efficiency, creativity, and flexibility to what’s
often a fragmented, time-consuming process.

The Challenge

Kampaay wanted to expand its enterprise sales development efforts to generate more qualified pipeline from larger accounts. However, they faced a common scaling dilemma:

  • They needed more volume and consistency in their outbound efforts
  • But didn’t want to increase internal headcount, overhead, or risk a spike in Customer Acquisition Cost (CAC)

Their internal team was already lean and focused on closing deals. Building a larger SDR team in-house would have been costly, time-consuming, and hard to operationalize quickly—especially for outbound cold prospecting, which requires a different set of skills and processes.

The Solution

Kampaay partnered with OutboundHub to create a parallel SDR engine tailored for enterprise lead generation. We integrated seamlessly with their sales motion, launching a targeted outbound program designed to:

  • Generate qualified enterprise meetings
  • Protect and improve CAC
  • Avoid adding internal headcount

Our team rapidly absorbed Kampaay’s messaging and ICPs, launching the first campaigns within days. With a tight feedback loop and ongoing optimization, we ensured messaging resonance and high meeting quality.

Implementation & Execution

  • Deep onboarding on Kampaay’s enterprise offering and key personas
  • Designed multi-channel outbound campaigns (cold calls, email, video)
  • Created scripts and qualification criteria aligned with enterprise sales cycles
  • Shared weekly dashboards and daily updates with their RevOps team
  • Maintained alignment with AEs for smooth handoff and progression

Results & Impact

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  • In just 120 days, we generated 42 highly qualified meetings, building a sales pipeline valued at over €4.2 million.

Client Feedback & Testimonial

OutboundHub did an excellent job in contacting potential new clients. Their communication was clear and consistent, demonstrating professionalism and proactivity.

★★★★★

Client

Stefano Brigli Bongi
CRO, Kampaay