About the Client
Kampaay is a fast-growing platform that simplifies corporate event
planning, offering companies a seamless digital experience to organize
events—from small team-building sessions to large-scale brand activations.
Their goal is to bring efficiency, creativity, and flexibility to what’s
often a fragmented, time-consuming process.

The Challenge
Kampaay wanted to expand its enterprise sales development efforts to generate more qualified pipeline from larger accounts. However, they faced a common scaling dilemma:
- They needed more volume and consistency in their outbound efforts
- But didn’t want to increase internal headcount, overhead, or risk a spike in Customer Acquisition Cost (CAC)
Their internal team was already lean and focused on closing deals. Building a larger SDR team in-house would have been costly, time-consuming, and hard to operationalize quickly—especially for outbound cold prospecting, which requires a different set of skills and processes.
The Solution
Kampaay partnered with OutboundHub to create a parallel SDR engine tailored for enterprise lead generation. We integrated seamlessly with their sales motion, launching a targeted outbound program designed to:
- Generate qualified enterprise meetings
- Protect and improve CAC
- Avoid adding internal headcount
Our team rapidly absorbed Kampaay’s messaging and ICPs, launching the first campaigns within days. With a tight feedback loop and ongoing optimization, we ensured messaging resonance and high meeting quality.

Implementation & Execution
- Deep onboarding on Kampaay’s enterprise offering and key personas
- Designed multi-channel outbound campaigns (cold calls, email, video)
- Created scripts and qualification criteria aligned with enterprise sales cycles
- Shared weekly dashboards and daily updates with their RevOps team
- Maintained alignment with AEs for smooth handoff and progression
Results & Impact
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- In just 120 days, we generated 42 highly qualified meetings, building a sales pipeline valued at over €4.2 million.
Client Feedback & Testimonial
OutboundHub did an excellent job in contacting potential new clients. Their communication was clear and consistent, demonstrating professionalism and proactivity.

CRO, Kampaay
